As defined by the US Patents & Trademarks Office, “a trademark is a word, phrase, symbol or design, or a combination of words, phrases, symbols or designs, that identifies and distinguishes the source of the goods of one party from those of others.” A trademark need not be registered in order to have protectable rights to it, simply by using or displaying a mark acquires automatic trademark rights to the owner.
A license is required to produce Syracuse University’s trademarked words or images on any products. Syracuse University owns and controls its names, marks, logos, colors, insignia, seal, designs, depictions of campus building and landmarks, and symbols that have become commonly associated with the University or any of its campuses. All uses of University Marks and references are prohibited without the express written permission from the University.
We recommend using only music, audio, video footage or photography that is in the public domain, is purchased for use with the appropriate licenses or was originally created by Syracuse University.
Syracuse University-created photography and video resources are available at digitalhelp+photoshelter@syr.edu. There are also stock photo, images and videos available through vendors, such as iStockphoto, Adobe Stock, and Shutterstock.
Contact the Office of Trademark Licensing directly with any questions.